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Unless you are lucky enough to be offered a new job based on who you know, the chances are you will need a CV / Resume.
Here at SEOvacancies HQ, we see many CVs, some good…some bad….. and some really quite ugly. Of course, it is not our place to comment on specific CVs either way as we are just the medium through which work is found – we don’t operate as an agency. Still, that doesn’t stop us having an opinion on what makes a good CV.
For many people, the only CV/Resume that they see is there own and as such they don’t have anything to bench mark it against.
Below are a few pointers that should get you going.
Preparation:
I’ve learnt the hard way over the years that preparation is key and writing a new CV is no exception. Sit down and think about the jobs that you have had, make a note of start/end dates and most importantly, think about the work you did and your key achievements whilst there.
Key achievements are the making of a good CV. An employer wants to see that you have made a difference to your current and past employers – the unstated inference is that you will make a difference for them too. List key projects etc where you have really added value.
Layout:
Almost view your CV as a new design project. The document should be inviting to read, plenty of white space and in a professional looking font that is not too small – 10pt Arial is our favourite – anything smaller than this is a no-no. Try to avoid fonts like Comic Sans as they send out completely the wrong message.
Length – remember that your CV should be inviting to read, this means 2-3 pages maximum and not War & Peace. Try and aim for 2 pages but if you have been working for a while and had a number of jobs then 3 pages will be acceptable.
Where to put what – most recruiters will assess and dismiss a CV in less than 10seconds so it’s vital that your CV is easy to skim read and that your key information is on page 1. Key information will include a short but punchy profile, a list of key achievements and the detail of your current or most recent job.
Page 2 can continue with your employment history, academic history, hobbies, interests etc.
So:
Page 1: Name/Address
Page1: Profile or Summary
Page 1: List of Key Achievements
Page 1: Current or most recent job
Page 2 : History of jobs in reverse order
Page 2: Academic Achievements / Training / Skills Summary
Page 2: Hobbies / Interests / References
The only time I would break this rule would be if you are a recent graduate or similar. In this case, your academic history is effectively your “first job” and should always be listed on page 1. Remember to provide information on final year projects and your involvement in them.
Content:
Selling yourself doesn’t come naturally to many people, even for those that work in the SEO and PPC marketplace. This is your chance to show how you have made a difference and why an employer should bring you in for an interview.
Saying you are an SEO Specialist is not enough – remember to provide URL’s and keywords that you have optimised. Also list their position in the SERPS so employers can see your work for themselves. Don’t forget to talk about the work that goes into optimising a site, thereby demonstrating your knowledge of what to do and proving (via listed results) that you can do it.
You might want to give an overview of how a site performed before your involvement and how it now fares given your magical touch. You want the reader to think “if they can do this for xyz Company imagine what they can do for me”
Don’t forget to talk about your other skills; communication, customer service, empathy, knowledge sharing, copywriting, man management, team leading, new business development etc.
Within reason, aim to provide a couple of key achievements for your most recent roles. If you’re struggling for space, try not to go into too much detail about what you did over and above 5years ago – the industry moves so quick that in-depth commentary on out of date techniques or technologies is a waste of good paper.
Training and personal development is important. If you’re GAP qualified then put if on but please use some common sense. Are people really going to be interested in that first aid course you did 15years ago?
Summary:
I could write pages and pages about composing a good CV but everybody is different. However, the basic rules are the same. Put yourself in the shoes of a busy recruiting manager who needs to interview but doesn’t really have time….. Who are they going to interview? The candidate who sends in a CV that talks around the point and not much more or YOU – armed with a CV that is short, concise and tells them immediately that you know what you are doing, can be productive from day 1 and will generate a ROI quicker than a flash of lightning?
I’ll let you decide.
Do you have at least 2 years experience working agency or client side within the organic SEO arena and live or want to relocate to Cumbria?
If so, then this could be a great role for you – this is a superb opportunity for you to join a growing and succesful agency, co-ordinating all Search Engine Optimisation activities carried out on behalf of thier clients.
They offer an attractive basic salary and benefits package and want to hear from you.
More information on the role can be found here:
http://www.seovacancies.co.uk/info_jobid_352.html
Good Luck!
Are you an experienced PPC Consultant who is looking for a new PPC role in London?
If so, then check this out.
Our client is a leading travel provider and have a fantastic opportunity for a PPC Lead Consultant to join their marketing team based out of central London. This role has responsibility for the central coordination and analysis of all PPC activity for the Company and will involve you providing detailed insight as to the areas of effective spend and the potential for further focus.
In essence, you will provide the direction for all PPC activity for the Company.
Lots more information on this pay per click role can be found here: http://www.seovacancies.co.uk/info_jobid_354.html
Good Luck!
Are you a junior seo or maybe looking to enter the world of search engine marketing and are looking for the elusive first job?
Well, maybe this is just for you:
http://www.seovacancies.co.uk/info_jobid_350.html
Remember though. that a good CV is vital for any job and this is doubly true for a junior role. It is vital that you provide information on your knowlegde of SEO even if you havent done it on a commercial basis before.
Good Hunting
In these hard economic times, sales come under the microscope even more than usual.
If you’re looking for a fresh challenge then this could be just for you.
This is a great chance for a consultative sales executive to join a leading player in the digital agency space. This company provides web development, analytics and natural search optimisation services. Working closely with the company’s internal operational team, you will be responsible for delivering organic and paid search business against revenue targets.
A field-based position, meetings will be sourced and booked in part by an in house telemarketing team. You will be charged with delivery SEO strategy proposals to prospective clients – positioning the return on investment of search marketing, this position will really suit someone who questions insight-fully and sells consultatively
More info here: http://www.seovacancies.co.uk/info_jobid_349.html
Good Hunting!
Fancy stepping into the big shoes?
This is a great opportunity to head up all things organic search-shaped at one of the strongest digital agencies in the business.
Leaders in web design and build and digital media, the company has an international presence, with over 2,000 employees in 20 offices globally. Due to both an increased demand for and emphasis on SEO business, the organic search function here has grown and now requires an SEO oracle to head up the department.
Click the link below to find out more and to apply:
http://www.seovacancies.co.uk/info_jobid_348.html
Good Hunting
Fancy a contract SEO Manager position?
If so, guess what we have………
Our client has a built on WordPress with a blog that has been operating for a month. Their e-commerce site is a Magento site which is now being connected up for the data feed.
Fingers crossed, they go live in 2 weeks and they need somebody to look at their SEO. Page rank is 0 and the objective is to get up the page rank for organic search. This is a great opportunity to show what you can achieve and should be good for your CV.
Flexible working hours you choose what works for you. Flexible working location – you choose where works for you. Freedom to act as you see fit. Bonus payment on results.
An attractive rate of up to £50 per hour too!
Here is the link : http://www.seovacancies.co.uk/info_jobid_347.html
Are you ready to take your career to the next level or maybe you are an existing SEO Manager / Head of SEO looking for a new challenge.
This is an ideal opportunity for Search Engine Marketing Manager to join an Award Winning and Unique Digital Agency based in Yorkshire.
This agency has been established for 8 years and following recent restructuring, the SEO team is now in need of a Manager to take it to the next level. As the SEO Manager of the Department, you will have previous commercial experience in a Lead Search Position with a sold background as a Search Marketer. You will have gained experience of developing SEO Strategies along with good technical knowledge.
Not for the faint hearted, this role will still be very much hands on whilst managing and growing the team as well as working with Account Managers to develop business with new and existing clients.
More information on this role and other jobs in search can be found at our site: www.seovacancies.co.uk
This job can be found here:
http://www.seovacancies.co.uk/info_jobid_346.html
Good hunting!
Have you checked our www.seovacancies.co.uk lately?
If you have been back to the site for a while then why not pay us a visit?
There are plenty of new vacancies on the website that could be perfect for somebody looking for a great start to 2009.
More recent hot jobs include:
Senior Digital and Search Strategist – London – to £30k
Web/SEM Manager – to £30k
SEO Manager – London – to £41k
Senior Search Engine Specialist – Lancashire – to £30k
Digital Account Manager – West Midlands – £Neg
SEO Project Manager – West Midlands – £Neg
PPC Search Marketing Specialist – West Midlands – £Neg
Search Engine Optimisation Executive – Surrey – £35k.
Remember that you can also customise your profile to receive automatic alerts the minute somebody advertises a vacancy that meets your criteria. Good hunting!
With the New Year fast approaching, this is an ideal opportunity to start the ball rolling and look for a new role. Getting your CV out to clients now can sometimes give you a headstart over the competition (other candidates applying the same roles).
If you lives in or around the Lancashire area then you might want to consider this excellent Senior SEO role paying up to £35,000 + benefits:
http://www.seovacancies.co.uk/info_jobid_342.html
Remember that you will need to log into the site to see the contact information or apply for the role. Registration is free and only takes a minute or two.
Good luck and have a very Merry Christmas and Happy New Year.
